HomeAppetizer The Truth About The IKEA Food Court

The Truth About The IKEA Food Court

Posted in : Appetizer, Facts, Video on by : EyeOnFood Tags: , , , ,

The Truth About The IKEA Food Court

Admit it: You’ve pretended to need another BILLY bookcase for the sole purpose of loading up on some Swedish meatballs. As it turns out, that was all part of IKEA founder Ingvar Kamprad’s master plan, way back when the first store opened in 1958. He figured well-fed customers would increase sales – and boy, was he was right. Even today, the meatballs are referred to as “the best sofa-seller.” But what makes this furniture-store-turned-foodie-favorite tick? Here’s the untold truth of the IKEA food court…

↓